Nissan Kicks
In collaboration with Nissan, we had the opportunity to work on the Nissan Kicks project, creating immersive HUD (Head-Up Display) designs and captivating 2D animations. Our role involved designing visually stunning HUD graphics and seamlessly compositing them over footage and 3D renders to enhance the Nissan Kicks promotional video.
The Style:
The Nissan Kicks project showcased a sleek and futuristic style of HUD design and 2D animation. The HUD graphics were meticulously crafted to provide essential information to the driver while complementing the vehicle's advanced features. By seamlessly compositing the HUD graphics over footage and 3D renders, we created a cohesive and visually striking experience that seamlessly integrated the digital elements into the real-world environment.
The Impact:
The Nissan Kicks promotional video made a significant impact by effectively highlighting the innovative features and advanced technology of the vehicle. Through our visually captivating HUD graphics and dynamic 2D animations, we enhanced the overall visual experience and demonstrated the seamless integration of digital information in the Nissan Kicks. The video successfully captured the attention of viewers, showcasing the Nissan brand's commitment to cutting-edge technology and providing an immersive glimpse into the future of driving.
Credits
Client: Nissan
Agency: The Mill
Our Role: 2D Motion Design, 3D Motion Design, 2D/3D Compositing, Animation Direction, Creative Strategy, Quality Control