Nissan Altima
In collaboration with Nissan we had the privilege of working on the Nissan Altima project, creating immersive HUD (Head-Up Display) designs and captivating 2D animations. Our role involved designing visually stunning HUD graphics and seamlessly compositing them over footage and 3D renders to enhance the Nissan Altima promotional video.
The Style:
The Nissan Altima project showcased a sophisticated and modern style of HUD design and 2D animation. The HUD graphics were meticulously crafted to provide essential information to the driver while maintaining a sleek and seamless visual aesthetic. By seamlessly compositing the HUD graphics over footage and 3D renders, we created a cohesive and visually engaging experience that seamlessly integrated the digital elements into the driving environment.
The Impact:
The Nissan Altima promotional video made a significant impact by effectively highlighting the advanced features and technological innovations of the vehicle. Through our visually captivating HUD graphics and dynamic 2D animations, we enhanced the overall driving experience and demonstrated the seamless integration of digital information in the Nissan Altima. The video successfully captured the attention of viewers, showcasing Nissan's commitment to innovation and delivering a sophisticated and intuitive driving experience.
Credits
Client: Nissan
Agency: The Mill, Los Angeles
Our Role: 2D Motion Design, Animation Direction, Creative Strategy