John Deere
In collaboration with Leviathan, we had the opportunity to create a spectacular 5-minute display of 3D projection-mapped content for John Deere's annual product launch event. This massive event demanded meticulous coordination on a grand scale to deliver a truly unforgettable experience. The centerpiece was a remarkable 200-foot stage that underwent a breathtaking transformation, captivating the audience with its dynamic visuals and immersive atmosphere. Our team's expertise in 3D projection mapping brought John Deere's vision to life, leaving a lasting impression on attendees and showcasing the innovation and excitement surrounding their latest product offerings.
The Style:
The John Deere Event showcased a cutting-edge style of 3D projection mapping, combining technology and creativity to create a visually captivating experience. The 200-foot stage served as a canvas for dynamic and immersive visuals, seamlessly transforming to enhance the storytelling and showcase John Deere's products in an engaging and impactful way. The projection-mapped content was meticulously designed to align with John Deere's brand identity, incorporating vibrant colors, intricate details, and seamless transitions to create a visually stunning and cohesive visual narrative.
The Impact:
The 5-minute display of 3D projection-mapped content at John Deere's annual product launch event made a profound impact on the audience. The coordination and execution of such a massive event demonstrated John Deere's commitment to innovation and excellence. The immersive visuals and transformative stage created a memorable and engaging experience, leaving a lasting impression on attendees and reinforcing John Deere's position as a leader in the industry. The combination of cutting-edge technology, meticulous planning, and creative storytelling resulted in an impactful showcase that resonated with the audience and generated excitement and anticipation for John Deere's latest product offerings.
Credits
Client: John Deere
Agency: Leviathan
Our Role: 3D Motion Design, 2D Motion Design, Animation Strategy, Concept Development